GLOBAL VIRAL DRIVEN SALES

ISHU

ISHU-portfolio.png

100K+

SALES

1M+
VIEWS

INTRODUCTION

ISHU is a fashion company which mixes technology with fashion. With their first product the ISHU Scarf (also dubbed the Anti-Paparazzi scarf) the brand took the world by storm and went viral worldwide. With their patented technology they were able to block and protect the flash photograph from paparazzi. We were tasked with the branding and marketing for this revolutionary company.

While going viral we’d reach 1# trending position on Reddit and got covered in Huffington Post, Conde Nast Traveler and Tech Crunch

SOCIAL MEDIA MARETING

We’ve leveraged the viral situation and used social media ads to boost the awareness and sales on the webshop. We used the video’s of celebrities such as Keving Hart, Beyonce, Chance The Rapper who were using the ISHU products.

 

Thanks to Sidekick we have grown our sales by 281% . Their expertise and advice has brought so much value.

Saif Siddiqui

EMAIL MARKETING

In order to boost recurring customers and engage with potential customers we’ve used email marketing to send regular updates about the products and also reminded them they forgot something in their shopping cart.

/Testimonials